Last updated 14 January 2012

What's a business with soul?

We all know intuitively what a soul-less business is.  Last year, around the world, including here in Melbourne, various groups took to the streets to protested against soul-less corporations using the mantra of   'excess corporate greed'.  

But how can we recognize businesses with soul?

Naturally businesses with soul take many different forms.  But here's one starting point:  "Soul-full businesses incubate and grow human talent and the human spirit. And they see healthy profits as an essential enabler and by-product of achieving other worthwhile ends.'

The catch cries of a business with soul include:  Do well, by doing good.  Connect.  Be authentic.  Make a difference.  

And many, but not all, businesses with soul replace the single or even the triple bottom line with a 6-fold bottom line of:

 

• Purpose - Passion
• People
• Potential
• Planet
• Profit
• Philanthrophy... 

 

Active advocate of business with soul

Businesses with soul have always existed.  But around the globe entrepreneurs, small business owners, and big business executives are once again showing a renewed interest in creating and building a business with soul.

Here I track, outline, and facilitate this exciting 'new' global trend.

 

Sharing my story

Hi!   I'm Neville Christie.  As a life-long advocate of business with soul I wear many hats.  Here are a few current ones:

1. Serial Entrepreneur.   Early I created 15 micro-ventures. Then, at age 12,  started my first 'real' micro-business.  By 13, while still full-time at school, I had four small ventures running - yielding 3-4 times the basic wage.

So far, I've initiated 44 of my own start-ups, and been involved in literally hundreds of others.  And I'm still going - with three more joint venture start-ups initiated this year. Plus one we've just killed off.

2.  Start-up Chairman-facilitator.  Over the years, I've worked with many hundreds of other CEOs, entrepreneurs and business owners to get their businesses off the ground and growing fast. Right now I'm chairing 4 new Start-Up businesses.  

3.  Chair of frontier and fast-track companies.  Currently, for the CEO Institute,  I chair 3 syndicates of CEOs of fast-track established companies - totalling 50 CEOs in all.  Plus two advisory boards of well-established companies.

4.  Businesses Mentor.  At any one time I mentor an ever-changing 'portfolio' of entrepreneurs, business owners and CEOs.  

5.  Published Author.

"Why so restless?" you ask.  Maybe it's my restless gene'. See: About Neville. 

What's here?

Hi fellow entrepreneur 

• Starting and growing a business?  Slow or Fast?
• At a frontier?  Seeking new business ideas? New growth?  New equity?
• Wanting to grow you - and your team - fast?
• Interested in a 'soul-full' business rather than a 'soul-less' corporation?
• Looking for a mentor or a chairman-advisor-facilitator for your Startup?  For your UpStart? For your fast-track company? 
• Planning to exit your business?

Look no further!   This is a resource-rich site.  And you'll find here lots of ideas, tips, tools, secrets for you to use.  

Grow you and your business!

Grow You!  Find here Nevilleisms - or original, short, one-liners -  that challenge you to think, change, use, and pass on.

Last week's Nevilleism: "Discontent seeds creativity.  In turn creativity breeds contentment. Go creative!"

 This week's:  "We grow good by imitating others, great by growing our own uniqueness."

Grow Your Business!  Explore the rich 'how to' ideas and growth tools, here.  And at our sister site, ceomentor.com.  

Grow You and Your Business!  Contact Neville Christie, your own four-in-one: mentor-coach, chairman, serial entrepreneur, facilitator.